AI SEO (GEO and AEO)
AI SEO
by coreyhaines31 / marketingskills
Optimize content for AI search engines, get cited by LLMs, or appear in AI-generated answers.
157.8K installs
SEO AEO Best Practices
SEO and AEO best practices for metadata, Open Graph, sitemaps, robots.txt, hreflang, JSON-LD structured data, EEAT, and content optimized for search engines and AI answer surfaces.
Listed ·Updated
7.5K installs
Install data from skills.sh
About this skill
Gives your agent reference guidance for ranking in search engines and for being chosen as an answer by AI systems. Use it while adding metadata and Open Graph tags, writing a sitemap or robots.txt, adding JSON-LD, or shaping content for featured snippets, ChatGPT and Perplexity. The SKILL.md itself is a short index. It defines SEO, AEO and EEAT, then sends the agent to whichever of four reference files fits the task: EEAT and author schema, JSON-LD patterns for Article, FAQ, Breadcrumb and Product, a technical checklist that includes hreflang, or AI Overviews and crawler management. With no workflow or report format, what you get back is that guidance applied to the page or code you are working on.
What it needs
Nothing beyond your agent: no accounts, API keys or extra tools.
Try asking
- Add Open Graph tags and Article JSON-LD to our blog post template
- Set up hreflang and a sitemap for our English and German store
- Get our help center articles ready for Google AI Overviews and Perplexity
Compare with
- SEO by addyosmaniAudit-first: runs Lighthouse SEO checks on the rendered page, fixes the source, then re-runs them.
- Optimize For AI by calm-northAI search only, but scores each page on five citation dimensions and returns a prioritized visibility plan.
- SEO Fundamentals by sickn33Similar principles reference; also covers Core Web Vitals and how modern search engines evaluate pages.
- Nextjs SEO by laguaguFramework-specific: SEO implementation and audits for Next.js App Router projects.
SKILL.md
SEO & AEO Best Practices
Principles for optimizing content for both traditional search engines (SEO) and AI-powered answer engines (AEO). Includes Google's EEAT guidelines and structured data implementation.
When to Apply
Reference these guidelines when:
- Implementing metadata and Open Graph tags
- Creating sitemaps and robots.txt
- Adding JSON-LD structured data
- Optimizing content for featured snippets
- Preparing content for AI assistants (ChatGPT, Perplexity, etc.)
- Evaluating content quality using EEAT principles
Core Concepts
SEO (Search Engine Optimization)
Optimizing content to rank well in traditional search results (Google, Bing).
AEO (Answer Engine Optimization)
Optimizing content to be selected as authoritative answers by AI systems.
EEAT (Experience, Expertise, Authoritativeness, Trustworthiness)
Google's framework for evaluating content quality.
References
Start with the one reference that matches the task, such as technical SEO, structured data, EEAT, or AI-answer readiness. See references/ for detailed guidance:
references/eeat-principles.md— EEAT implementation and author schemareferences/structured-data.md— JSON-LD patterns (Article, FAQ, Breadcrumb, Product)references/technical-seo.md— Technical SEO checklist (metadata, sitemaps, hreflang, robots.txt)references/aeo-considerations.md— AI/AEO considerations (AI Overviews, crawler management)
Not using the CLI? Copy the SKILL.md and paste it straight into ChatGPT, Claude, or any agent.
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